Don’t Do This When Running Your Google Campaign

If you're running Google ads and can’t figure out why nothing is happening, you have a problem.

-Not because your marketing skills sucks.

-Or how marketing doesn’t work for your business

-Ooor hOw adS dOn’T WorK…

Most of the time, your account is filled with so much stuff, and everything is cramped into one, looking like a whooooole mess.

Probably one of the worst ways possible to run Google ads.

If you have never run Google Ads before, no worries, it’s all good.

But if you have run Google Ads with success in the past and you ran this… It's not looking good.

Running a cramped ad will confuse Google, no direction on who to show it to.

It's like telling a kid to find the nearest water fountain, but with no directions on where to go.

Of course, the kid will get lost.

So what do you do?

Create a campaign with different services you serve into different ad groups, having the ad itself match the keywords you placed.

Too technical?

Believe me, I know. It took a while to learn this.

That's why I’m here to help you!

The ad itself has to match your landing page; otherwise, Google is not going to work with you..

But the thing is, don't set up only one campaign; you need 2.

One is for an Exact match, the other is a Broad match.

One is more powerful than the other, but trust me, Broad will show your blind spots.

Talk soon,

Chris

P.S. If you want help with this type of stuff? Fill out our form and let's see how we can help!